Choosing an eCommerce provider for precious online store is exhausting. Online merchants are desperately doing their best to find a perfect solution that will not only fulfill their potential but bring profit. However, the further eCommerce industry goes, the harder it becomes to choose a worthy shopping cart. And it`s not because there aren’t worthy ones, but rather due to the fact there are tons of them.
The most accurate way to select a brilliant eCommerce provider is to compare its features with other solutions, see which one suits your targets and make the decision. To see how it works in action, we`ll throw down a challenge to both outstanding eCommerce engines. Ready for a thorough WIX to PrestaShop platform comparison and migration guide? Let`s get started!
WIX to PrestaShop: self-hosted solution or an open-source one?
Initially it`s a MUST to understand the key difference between solutions.
WIX is a website builder that was primarily created for professionally-looking sites. This is an ideal option for artists, photographers and musicians, restaurants or small businesses with insignificant number of products. Thanks to intuitive management dashboard and drag and drop editor, you’re able to create a user-friendly, catchy website with no tech skills required. According to Built With stats, currently there are 2,209,019 live e-sites using WIX.
PrestaShop is entirely an eCommerce provider created to run the stores of all sizes. This is an feature-packed, user-friendly e-platform that continually surprises its clients with new advanced functionality. Thanks to its stylish dashboard and enhanced flashy features, the merchants can tweak and twist their stores to a level of perfection with a medium tech skills only. Relying on Built With, this eCommerce provider has 226,747 live websites.
WIX to PrestaShop: What`s special?
To make our overview more precise, we’ll compare the paramount features of both solutions, discuss their merits and shortcomings and finally reach the decision.
# Customization
Due to the fact that WIX is a self-hosted solution, it doesn`t offer offer a great number of advanced customization options comparatively to open-source ones. However, the basic options are guaranteed. WIX allows you to apply up to 6 types of product options to a product ( size, material, style, etc.) and up to 30 option choices. What’s more, you can add a message box to your product page.
PrestaShop is far more comprehensive here. Thanks to its code level access, you can customize your products without any limits. Technical savvy users will enjoy such privilege.
# Design options
If you want to dress up your website with a unique and recognizable design, no worries, both solutions will ensure you 100% satisfaction. Creative, up-to-date themes is one of the competitive strengths of WIX. It offers piles of amazing templates that are structurally subdivided into categories and will suit the needs even of the most demanding entrepreneurs.
With this website builder you can embed videos in the background and upload your own fonts to the Wix editor.
In comparison to WIX, PrestaShop`s templates offer more advanced customization opportunities. I mean this eCommerce engine allows the merchants to create their own themes via PrestaShop Theme maker. You design your theme, upload a ZIP file of your theme to your eshop, launch the installation and start making money online. Isn’t it awesome?
You may opt for premade theme design too. By default one theme is offered. Apart from that, you may find more stunning templates in its marketplace.
The themes of both solutions are mobile responsive and it`s good since the fact that 80% of shoppers use their smartphones to browse the products, read reviews, compare prices before making a purchase.
# Developed integration
In this case, PrestaShop is an absolute winner. It offers a beneficial integration with world`s leading business services and applications: Google Analytics and eBay along with a several payment solutions: PayPal, Simplify by Mastercard, and Authorize.Net.
PrestaShop allows you to automatically assign your products in the world`s giant marketplace — Amazon. All you need is to install Amazon Integration for PrestaShop plugin that costs 119$ where free support via phone, email and chat is included.
The same goes with eBay integration. Just install eBay Integration for PrestaShop plugin and expect an extreme boost of customers flow in no time.
And the last but not least, along with PrestaShop you can upload your products to Google Shopping listing and receive hundreds of new visitors.
With WIX, you can effortlessly integrate your website with a wide range of enhanced apps: IDX, Wufoo, PayPal LiveChat, LiveAgent , Ecwid , PayPal, etc. And this is not all, WIX promises to apply more integrations with Shopify, Slack, MailChimp, Pipedrive very soon.
Regarding PrestaShop and Wix it`s crucial to praise their extensive blogging possibilities. No one can deny the benefits of top-notch blog that is the ultimate way to boost customer engagement and SERP.
# Pricing
Though WIX is available for you to try for free (that is very nice!), there are 5 different levels of pricing. The further you move, more advanced features you have. Keep in mind that the online store functionality is offered with eCommerce plan that is 16.50$ per month.
PrestaShop is a free open-source solution that can be downloaded from the Prestashop website or hosted in the cloud. If you need to apply to your store more progressive functionality: extensive apps, modules, plugins, you’ll need to pay some extra.
PrestaShop to WIX: What`s the takeaway?
Our answer won’t be static, everything depends on your initial targets. If your aim is to create a professional website with a limited product assortment but astonishing design opportunities and advanced blog functionality , say “YES” to WIX!
If you want to create a feature-packed online store with enhanced product customization, SEO capabilities and developed integration, PrestaShop is a way to go.
If you feel that the latest statement is what you`re looking for, you can migrate from WIX to PrestaShop securely and easily with Cart2Cart.
Cart2Cart is automated shopping cart migration service that allows you to transfer the migration procedure into enjoyable experience.
It will move all your data with the widest range of entities within couple of hours. With no tech expertise required, you`ll get the most comprehensive switch ever!
Let`s see how it works in action. To migrate from WIX to Shopify, follow our step-by-step instructions:
Create Cart2Cart account
To start with, create a new Cart2Cart account or sign up with your Facebook or Google+ account.
Set up WIX as a Source Cart
Second, choose WIXa Source Cart. Provide your current store URL, Admin email and Password.
Set up PrestaShop as a Target Cart
Choose PrestaShop as a Target Cart. Enter your present PrestaShop store URL. Download the Connection Bridge, unzip and upload it to your PrestaShop store root folder.
Choose the entities
Next, choose entities you’re willing to transfer from WIX to PrestaShop. You may pick some additional options to extend the migration possibilities.
Start a Free Demo
Proceed with a Free Demo migration to evaluate the service performance and migration results.
Launch a Full Migration
If you’re satisfied with the outcome, launch Full data transfer. Press “Start migration” and enjoy your full-scale eCommerce data switch results.
That`s everything you need to know about WIX to PrestaShop migration!. Start a FREE DEMO now and enjoy your new possibilities ASAP!
